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Hey Central VA - we love our city and we're a creative, talented and unique group of people - don't you think? And, we're into technology - we embrace the internet and the digital world. Now, you can be part of a study that will help us all get more from the internet.

The customer experience is more fragmented than ever.

How to win the hide & seek game with your buyers

Blogging is "the bomb" and this post gives 3 compelling reasons to blog, along with some suggestions about how to get started. However, first, let's get one thing straight. For those of you on the younger side of the curve, use of the phrase "the bomb" was popularized in the 90's and according to the Urban Dictionary means "exceptionally cool". Now that we've established that, let's talk about why blogging is "the bomb".

A report came out recently about how small & medium sized business (SMBs) owners intend to invest their digital marketing dollars in 2015. When asked which marketing channel they intend to increase investments, 49% said their websites, 6 percentage points ahead of any other digital marketing channel.

Are you concerned your marketing strategy is stuck in the past? In a recent survey, over a quarter of marketers said keeping up to date with the latest marketing technology and trends was one of their most pressing business challenges. Do you fall into that bucket?

It’s this simple: companies that segment more, convert more.

With more than three of four companies increasing their investment in digital marketing, making the right choice about a digital marketing agency to partner with is becoming more important. When evaluating which digital marketing agency is right for them, we recommend companies seek information about 5 critical areas. These include

This is not what you’d expect from someone who leads a digital marketing firm but it’s true, and the “truth will set you free”.Digital marketing doesn’t work, unless of course you avoid making the three biggest mistakes.

Let’s talk about content.