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Inbound Marketing & Sales Development Inspiration

Can You Put Google Analytics on Meridian Link?

Posted August 23, 2021
2 minute read
What do our credit union clients want most? Tracking! Many of our credit union clients come to us because they want better tracking and reporting. They want to be able to show that their digital marketing efforts are making an impact on business, leading to submitted applications.
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Topics Reporting, Credit Union Marketing

Can You Put Google Analytics on NetIt?

Posted August 16, 2021
2 minute read
What do our credit union clients want most? Tracking! Many of our credit union clients come to us because they want better tracking and reporting. They want to be able to show that their digital marketing efforts are making an impact on business, leading to submitted applications.
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Topics Reporting, Credit Union Marketing

Should Auto Loan Campaigns Keep Running Despite the Vehicle Shortage?

Posted August 12, 2021
4 minute read
Auto loan campaigns have been the bread and butter of credit union marketers for as long as we have worked with credit unions. We would be hard-pressed to find a credit union that is not interested in advertising their auto loans and doesn't consider them a high priority. But suddenly, auto loan campaigns aren't effective and it's not the campaign's fault. The current vehicle shortage caused by the semiconductor chip shortage means that there is very limited inventory for those who do want to purchase. Thus, even a perfectly optimized campaign is going to struggle to result in auto loan applications (especially those that result in funded loans). Credit unions have to consider their options in such a tricky time and decide how best to proceed.
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Topics Digital advertising, Credit Union Marketing

Can You Put Google Analytics on Lending360?

Posted August 9, 2021
2 minute read
What do our credit union clients want most? Tracking! Many of our credit union clients come to us because they want better tracking and reporting. They want to be able to show that their digital marketing efforts are making an impact on business, leading to submitted applications.
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Topics Reporting, Credit Union Marketing

Can You Put Google Analytics on Bottomline?

Posted August 2, 2021
2 minute read
What do our credit union clients want most? Tracking! Many of our credit union clients come to us because they want better tracking and reporting. They want to be able to show that their digital marketing efforts are making an impact on business, leading to submitted applications.
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Topics Reporting, Credit Union Marketing

Access Our 2021 Credit Union Marketing Survey Results

Posted July 20, 2021
1 minute read
After a tumultuous year, it was more important than ever for WebStrategies to conduct the newest edition of our annual survey pinpointing how credit union marketing dollars are being spent and what digital tactics are showing the strongest return on investment. Our survey found that approaches to digital marketing dramatically changed from 2020 to 2021, and the data we collected is now available to you.
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Topics Digital Marketing, Credit Union Marketing

Can You Put Google Analytics on CUDL?

Posted July 17, 2021
2 minute read
What do our credit union clients want most? Tracking! Many of our credit union clients come to us because they want better tracking and reporting. They want to be able to show that their digital marketing efforts are making an impact on business, leading to submitted applications.
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Topics Reporting, Credit Union Marketing

Can You Put Google Analytics on FiVision?

Posted July 12, 2021
2 minute read
What do our credit union clients want most? Tracking! Many of our credit union clients come to us because they want better tracking and reporting. They want to be able to show that their digital marketing efforts are making an impact on business, leading to submitted applications.
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Topics Reporting, Credit Union Marketing

Fusion Originates MortgageBot GTM Tracking

Posted July 1, 2021
3 minute read
In this post, we’ll cover why we at WebStrategies like MortgageBot from a tracking perspective.
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Topics Reporting, Credit Union Marketing

Can You Put Google Analytics on Homeowners Advantage?

Posted June 15, 2021
2 minute read
What do our credit union clients want most? Tracking! Many of our credit union clients come to us because they want better tracking and reporting. They want to be able to show that their digital marketing efforts are making an impact on business, leading to submitted applications.
Read More

Topics Reporting, Credit Union Marketing